Friday, September 13, 2013

Toppers featured in QSR Magazine

Toppers was recently featured in QSR Magazine in an article titled, "See Right Through You." Toppers Pizza CEO, Scott Gittrich, discussed the transparency of the brand and the benefits of being an open-book to customers. For the entire article click here or begin below.


See Right Through You: CEOs walk the fine line between privacy and sharing
By: Jennifer Goforth Gregory

With the media and industry experts touting the importance of executive transparency, many brands and leaders are placing a greater emphasis on being open both with their staff and customers. But while the definition oftransparency may seem as simple as being honest about actions and motivations, putting it into practice in the quick-service and fast-casual environment can be complex and challenging, especially when it comes to striking the balance between oversharing and secrecy.



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