Thursday, May 27, 2010

Toppers Pizza was recently featured in the Kalamazoo Gazette!

Want to own a restaurant? Wisconsin pizza company looking for Kalamazoo franchise owners

By Alex Nixon, Kalamazoo Gazette

KALAMAZOO — A Wisconsin-based pizza franchising company, Toppers Pizza, says it plans to expand throughout Michigan in the coming years.

And it’s looking for a franchisee in Kalamazoo.

“Kalamazoo is one of those places that we feel could be a home run for a Toppers franchisee,” said Scott Iversen, Toppers’ director of franchise development.

The company targets areas with large populations of college-age people, aged 18 to 25. (Read More)

Monday, May 24, 2010

Toppers Pizza was recently featured in the South Bend Tribune!

Toppers considers S.B.

By HEIDI PRESCOTT
Tribune Columnist

Last Sunday, you read about the South Bend-Mishawaka market opening up to possible Potbelly Sandwich Shop franchisees.

Today, we have similar news from Toppers Pizza. The 26-unit chain recently opened the South Bend market to franchisees. About half of its restaurants are located in college towns.

"The greater South Bend area has the potential for two to three locations," says Scott Iversen, director of marketing and franchise development for the Whitewater, Wis.-base company.

The company recently expanded into Chicagoland with its 1,650-square-foot strip center prototype store that offers mainly carry out and delivery. Toppers hopes to have 100 restaurants in operation by 2013.

Monday, May 10, 2010

Toppers Featured in Nation's Restaurant News

Toppers was recently featured in a Nation's Restaurant News article titled “More than friends”. The article was built from an in-depth interview with Scott Iversen and Nick Powills, and focuses on Toppers interaction with customers through social media. The article talks about Toppers social media efforts, including the “MyZa and Me” contest and “Toppers Tuesday’s,” discussing how Toppers is able to interact and grow their brand based on interaction on social media, which in return leads to incremental sales across all 26 locations! Below is a thumbnail of the article. Clicking on the thumbnail will bring the article up in its entirety.