Monday, March 29, 2010

Toppers Pizza was just recently featured in the Dayton Daily News!

Pizza chain eyeing Dayton for expansion
By Mark Fisher Monday, March 29, 2010, 10:59 AM

Scott Gittrich hopes his second experience with Dayton is more rewarding than the first.

In 1991, Gittrich — founder and CEO of the Whitewater, Wisconsin-based Toppers Pizza, a mostly-delivery pizza chain that targets the 18-to-34 age group demographic — was offered the opportunity to become the franchise owner of a couple of Domino’s pizza shops, the large pizza chain for which he was working in Charlotte, N.C. Gittrich researched the offer, but didn’t like what he found about what were then a pair of low-volume, struggling stores.

“It wasn’t anything about Dayton, but it just didn’t fit with my own entrepreneurial spirit,” Gittrich said. “I’d prefer to do my own thing rather than try to reverse the fortunes of an existing franchise.” (Read More)

Toppers Pizza was just recently featured in the Chicago Tribune

Toppers pizza chain to add 30 locations in Chicago
Published on March 26, 2010 11:52 AM

By Julie Wernau A new pizza chain is coming to town and plans to add 30 locations in Chicago by 2012. Toppers Pizza, a 26-unit pizza franchise with 20 locations in Wisconsin caters to the college crowd with pies such as the "Hangover Helper," "Mac 'N Cheese" and a pizza called the "Potato Topper" that tastes like a loaded potato, according to the company. To celebrate the grand opening of each new location, Toppers gives away free food for a year to the first 50 customers. (Read More)

Friday, March 5, 2010

Toppers Pizza was recently featured in the Journal & Courier

Toppers breaks the 5,000 fan mark; Rewards loyal fans with Toppers Tuesdays

March 5, 2010-- Journal & Courier

Toppers Pizza, which has a location in West Lafayette, is celebrating breaking the 5,000 fan mark on their social networks by offering Toppers Tuesdays.

Every Tuesday, Toppers will post a new special. In order to claim it, customers will have to tag themselves in the funny photo of the day. To keep the promotion going, Toppers must surpass 10,000 fans on its social networks by the end of April.

Monday, March 1, 2010

Toppers Pizza was featured in the Wisconsin State Journal

Executive Q&A: Toppers Pizza founder Scott Gittrich on pie appeal

By JANE BURNS jburns@madison.com 608-252-6440 Posted: Saturday, February 27, 2010 2:00 pm

WHITEWATER - Scott Gittrich knows it's possible to dream big in a small town, and that those dreams can come true.

That's why as unassuming as his Toppers Pizza headquarters might seem in a strip mall near the UW-Whitewater campus, the company is positioning itself to continue its regional growth and become a player on the national pizza scene.

In 1991, Gittrich left his job as an operations manager for Domino's Pizza to open the first Toppers in Champaign, Ill. Two years later, he opened another location in Whitewater, which became home to the company headquarters.

From there, the company has grown to 25 stores that target the 18- to 34-year-old demographic with unique promotions, late hours, specialty pizzas such as the Hangover Helper, the signature Topperstix and goofy details such as little green army men delivered along with napkins and hot peppers.

The company began franchising in 2000. Toppers expanded into the Madison and Milwaukee markets and in 2006 entered the Twin Cities market. Now Gittrich and his company have their eye on having 100 stores open by 2013 and 500 by 2020. (Read More)