Friday, June 1, 2012

Toppers featured in Crain's Chicago Business

Toppers Pizza was recently featured in an article titled “Toppers aims to win over Chicago pizza snobs” in Crain’s Chicago Business. In the article, Scott Gittrich discusses Toppers' plans for expansion in 2012, including plans to have 52 to 55 locations open by the end of this year. The article also discusses Toppers development plans for 2013 in the Chicagoland area, with the goal of opening 10 more locations by the end of 2013 in areas such as Lincoln Park and Bucktown. Toppers also plans for nationwide development, which includes plans to have 150 stores by 2015, and 500 by 2020. Click here for the full article, or begin reading below.

Toppers aims to win over Chicago pizza snobs
by Brigid Sweeney

An unassuming pizza company based in a strip mall in Whitewater, Wis., just might be the next big thing in Chicago pies.

Toppers Pizza, a self-described "eclectic chain," caters to 18- to 34-year-olds with pizzas like the "Hangover Helper" (Canadian bacon, regular bacon, green peppers, onions and potatoes) and the "Mac 'n' Cheese" (exactly what it sounds like). The menu also includes quesadillas, bread sticks, sub sandwiches and wings.

"We're bridging the gap between sit-down and takeout," founder and CEO Scott Gittrich said. "We're not the $5 pizza, but we're not the $30 pizza, either."

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