Toppers Pizza was recently featured in an article in 1851 Magazine titled "'
Young At Heart': Toppers Pizza and the advantages of having a brand that rocks." The article discussed Toppers Pizza and embracing a fanatical culture that rocks. Scott Gittrich spoke about the advantages that Toppers Pizza has over competition by being able to embrace a culture that might normally be considered risqué.
Click here for the full article, or begin reading below.
“Young At Heart”: Toppers Pizza and the advantages of having a brand that rocks
“Everyone at
Toppers Pizza is young at heart” sums up the environment of the Whitewater, WI based pizza brand. While many brands might shy away from risqué branding and marketing, Toppers Pizza embraces living on the edge.
If you need an example of this unique culture, simply look at the
franchising video that Toppers Pizza CEO and founder Scott Gittrich created with his staff. The video starts with Scott speaking directly to the camera dressed in a business suite. 20 seconds into the video, Gittrich stands up and reveals that he is wearing Zubaz, the popular zebra sweatpants that everyone might remember from the 90s.
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