Friday, August 22, 2014

Andy and Caro Johnson of Toppers Pizza in Fast Casual

The article in Fast Casual titled, “You heard it here first: first franchisees become important brand ambassadors” highlights Andy and Caro Johnson as Toppers first franchisees and their passion for the brand. It also elaborates the Johnsons “go beyond being brand ambassadors, to actually creating the systems that express the brand experience.” It mentions the locations they own as well as Scott Iverson, being quoted on the Johnson’s have contributed to the brand, "They had a hand in developing the system for how to hire and attract good people, and the checklists for keeping restaurants very clean."

Read the full article here.

Friday, August 15, 2014

Toppers Pizza in PMQ's August Issue


From PMQ Pizza Magazine
Toppers Pizza is the star of the show in PMQ Pizza Magazine's August issue. Toppers Pizza Franchise Operations Director Mark Watt discussing the importance of having a solid POS system in place to make deliveries more efficient, but adds that a manager who knows the delivery area is the best way to make sure things work smoothly. Mark talks about the fun and cheerful personality that Toppers drivers exhibit and the little extras, like bringing paper plates and seasoning, that set their delivery experience apart. Drivers have a car topper bearing the logo to let people in the area know that they deliver there. They then discuss the importance of marketing during the delivery and Mark discusses the branding present on the Toppers Pizza box, the ability for pizza makers to jot a note, the “double-check stamp”, and menu magnets in college areas. They also talk about the work done on social media where Toppers has an impressive number of Facebook and Twitter fans.

You can read the full article here.